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How to Scale Your Company’s Digital Products

When you invest in a software solution, it’s only natural to assume that you’re making a long-term commitment—barring any unforeseen complications or mutual dissolution, you’re liable to retain the same services for years at a time. That’s why it’s so important to find software that can scale alongside your brand.

Otherwise, you find your growth periods hampered by inefficient software, poor data management, and capped solutions that don’t give you the freedom to grow and expand your business. If you want to know how to scale your digital solutions, this is what you need to know.

Use data migration tools.

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Sometimes, outdated products and services lack compatibility features that enable you to continue using them for years at a time. If your digital needs continue to grow, but your chosen software platform cannot scale alongside it, you need a simplified way to port your valuable historical data to your new systems. Some businesses choose to address their data migration needs manually. While this can cut costs, it also taxes your human resources and adds an increased risk of human error. These can skew data, negatively impact migration, and slow your scaling process.

Instead, it’s good to look into data migration platforms that give you greater flexibility to move your data where and when you see fit. The right data migration platform doesn’t have to be perfectly compatible as long as it handles the bulk of the tedious manual labor involved in a large-scale data migration project. If possible, ask your colleagues for data migration recommendations.

Invest in custom software that’s built to scale.

If you don’t want to worry about piecemeal software solutions holding you back, you can skip the prefabbed products and opt for custom software development that enhances your entire workflow. If you’re interested in custom software, it’s important to look for a development team with a commitment to quality. After all, your software team is going to work directly with your business. Think of your developers more like an extended team that can help you with brand empowerment and workflow adjustment as needed.

If you’re looking for a scalable digital solution, you might want to invest in a platform that has managed team functionality, especially for those in leadership roles. Managed team functionality enables you to scale more competitively and make more effective digital decisions that can help streamline your workload. With scaling managed team functionality, you’re able to implement a companywide solution that can grow as you add team members and upper management. When your digital solutions can grow with your team members, they’re more likely to feel empowerment and passion for their roles.

Consider service-based models.

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This is a great option for effective managers who don’t have the resources to invest in custom digital solutions and can’t risk tying themselves to prefabbed software programs. Many service-based models and SaaS offerings have different pricing tiers that you can switch between at will. This allows you to make quick adjustments based on your business’s real needs and helps your leverage forecasting data to make important subscription decisions. Plus, many SaaS brands are still willing to customize your chosen digital solutions, depending on how reasonable your requests are, of course. It never hurts to meet with a SaaS company before you make your own decision. Sometimes, it’s the only way to settle on what you want.

When you’re running a business, you not only need to manage the fine details in the present but you also need to anticipate future needs. That’s why it’s critical that you find ways to scale your digital products for maximum results and efficiency.

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